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Today’s business researchers demand instant access to reliable, comprehensive data and the tools to analyze and interpret the information. Gale Business Insights: Essentials delivers authoritative company and industry information, articles, and statistical data. Students, business owners, entrepreneurs, marketing professionals, investors, financial planners, and general researchers can explore real-world applications and develop analytical skills. Gale Business Insights: Essentials features easy-to-search rich content, a user-friendly interface, and robust analytical tools.